:: Principles of Selling
08/26/2013 - 12/12/2013
Prerequisite: ENG 21 and ENG 22 with a grade of C or better or equivalent,
or consent of instructor.
Rec Preparation: BUS 120 and MKT 120.
An introduction to personal selling that can be applied to retail
selling, direct personal selling or business to business selling. This
course covers the principles of obtaining, retaining and growing a
profitable customer base through ethical principles of relationship
selling. MKT 150 covers the steps in the selling process, sales
presentations, and time and territory management.
Thursday, March 21, 2013 15:22:03