BUSA 300 :: Principles of Marketing
Spring 2019 @UH West Oahu

CRN:
69020
Credit Hours:
3
Instructor:
Instructional Mode:
Online
Instructional Mode:
Online
Dates:
01/07/2019 - 05/03/2019
Course Description:
Examines the revolution in marketing. Applies the fundamental principles of successful marketing including segmentation, targeting, product development, positioning, packaging, placement, pricing, promotion, service, and relationship-building to the development of marketing plans.
Additional Notes:
"RESERVED SEATING: Priority enrollment is given to distance learning students in the Business Administration program delivered to the neighbor islands. Any remaining seats will open to all students on Dec 10, 9am.
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Updated:
Wednesday, October 31, 2018 12:24:11