:: Intro to E-Commerce
01/13/2014 - 05/16/2014
Online via Laulima, UH e-mail, Skype, GoogleDrive, and others.
Introduction to the technology and history of the Internet and its uses as an electronic commerce media from informational websites to full online retail systems. Included in the introductory survey will be analysis and evaluation of retail and business-to-business Internet-based systems. Course work includes web page design and the construction of a business-style Web site, and in-depth Internet and email marketing techniques.
Laudon, K. and Traver, C. (2014) E-Commerce Essentials ISBN-10: 0133544982 • ISBN-13: 9780133544985, Prentice Hall
Thursday, November 14, 2013 22:16:52