MKT 130 :: Principles of Retailing
Fall 2010 @Leeward CC

Credit Hours:
Cynthia Spencer
(808) 455-0206 (Ph)
(808) 453-6735 (Fax)
Instructional Mode:
Instructional Mode:
08/23/2010 - 12/09/2010
Course Requirements:
Students will be contacted by their instructor by UH email before the first day of instruction. Students must check their UH email for course correspondence before the first day of instruction.
Course Prerequisites:
Prerequisite: ENG 21 and ENG 22 with a grade of C or better or equivalent.
Course Description:
Principles of Retailing provides an introductory view of retailing and its relative position in the marketing chain. Primary emphasis is on the basic functions of a retail store; finance and control, operations, personnel, merchandising and sales promotion.

Required Textbook:
Title: Retailing Management
Publisher: McGraw-Hill Irwin
ISBN: 978-0-07-338104-6
Authors: Michael Levy and Barton A. Weitz

Printed textbooks will be available at the LCC bookstore.
eTextbooks can be purchased online at
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Technical Requirements:
The Internet allows students to take a course at home using a personal computer. Familiarity with using a computer and basic Internet skills (browsing, sending e-mail, saving/sending files) is required. Students must have a computer with Internet access. Depending on the online course, students may be required to log in at a specific day and time or at anytime. Students taking an online course should always contact their instructor after registration or prior to the first day of class to get detailed information regarding the course.

Minimum Computer Hardware/Software Requirements:

It is also required that you obtain a UH Email account. Please go to the following URL for more information:

Laulima Help
Additional Notes:
Alternate Technology Access Plan: In registering for a Distance Education course (Cable or Web) the student is responsible for finding immediate alternate access to a computer with Internet connectivity or cable television should that student experience technical difficulties. Technical difficulties can include but are not limited to problems with a student's computer hardware/software; inoperability of a student's VCR or DVR; or lack of service by a student's Internet Service Provider (ISP) or Cable Provider. Technical issues do not constitute the extension of an assignment, project, quiz or exam deadline unless agreed upon by the instructor.

An Alternate Technology Access Plan will be made by the student prior to the start of the semester and should be implemented immediately upon encountering technical difficulties. The student is required to continue course work as a result of having an alternate plan of access while independently resolving any technical issues with hardware/software, VCR/DVD, ISP, or Cable Provider.
Wednesday, June 30, 2010 09:49:52