MKT
120
:: Principles of Marketing
Spring 2013
@UH Maui College
| CRN: | 47380 (KAH), 47382 (LAH), 47383 (MKK), 47384 (LAN), 47385 (HAN), (DE) |
| Credit Hours: | 3 |
| Instructor: |
Sarah Tekula
tekula@hawaii.edu 984-3750 (Ph) 984-3251 (Fax) |
| Course URL: | http://www.hawaii.edu/mauidlhandbook/ |
| Instructional Mode: | ITV (HITS) |
| Dates: | 01/07/2013 - 05/10/2013 |
| Schedule: | TR 10:30am- 11:45am Origination Site: UH Maui College (Kahului) Receive Sites:Kapiolani CC, Kauai CC, Leeward CC, UH Hilo, UHMC Hana Education Center, UHMC Lahaina Education Center, UHMC Lanai Education Center, UHMC Molokai Education Center, Windward CC |
| Course Restrictions: | Open to UH students in Maui County only. |
| Course Prerequisites: | ENG 19 with grade C or placement at ENG 22, or consent |
| Course Description: | Introduces marketing principles including: channels of distribution, pricing, government regularions, consumer behavior, marketing functions and organization, product analysis, and promotional activiti4es. |
| Textbooks: | Books may be purchased at the Maui CC bookstore or ordered online at http://www.bookstore.hawaii.edu/maui/home.aspx. If you do not have access to the Internet or unable to travel to the bookstore, you may also order by phone at 1-800-UHBOOKS |
| Technical Requirements: | This interactive video (ITV) course is delivered using the UH Hawaii Interactive Television Service 2 (HITS2). It allows students to attend the course at a SPECIFIC DAYS/TIME and CAMPUS other than the campus where the instructor originates the course. Therefore, distance learners must attend each class session at the SPECIFIC DAYS/TIME and SPECIFIC CAMPUS listed above.
It is recommended that students also have an email address and access to a computer with Internet connection for "outside class" communication with instructor and classmates. For more information in regards to obtaining a UH email account please go to the following website: http://www.hawaii.edu/its/email/ |
| Additional Notes: | ITV Student Brochure
http://www.hawaii.edu/dl/student/resources/itvstudentbrochure/ |
| Updated: | Friday, October 26, 2012 08:54:46 |
