UH Hilo students excel in BSG competition

University of Hawaiʻi at Hilo
Contact:
Alyson Kakugawa-Leong, (808) 974-7642
Dir, Media Rel, University Relations
Posted: Apr 30, 2013

Two students from the University of Hawaiʻi at Hilo Management 490 class in the College of Business and Economics (CoBE) posted top scores during recent competition in the Business Strategy Game (BSG).

The Business Strategy Game is a computerized strategic management program in which students run a simulated company over a number of decision periods, respond to changing market conditions, react to the moves of competitors and choose alternative courses of action. The companies receive overall game-to-date score rankings based on their performance in four areas: earnings per share; return on equity; credit rating; and image rating (which in turn is affected by factors including product quality, market share, and promotional efforts).

Matt Luga’s Company A in Industry 3, and Robyn Taniguchi’s Company D in Industry 4 each compiled the maximum possible weighted score of 110 to tie for the best overall score worldwide for the week ending April 14, 2013.

“Matt and Robyn were among 29 individual competitors or teams who tied for first place among 5502 teams from 330 colleges and universities worldwide,” said Dr. Emmeline de Pillis, UH Hilo professor of management. “Put another way, they out-performed 99.47 % of the BSG competition from around the world.”

Luga, a senior majoring in accounting and business administration with concentrations in finance and management, is a resident of Hilo and a graduate of Kamehameha Schools Kapalama. He a member of the International Honor Society Beta Gamma Sigma, senior vice president of the professional business fraternity Delta Sigma Pi, and studied abroad at Korea University in Seoul, Republic of South Korea. His future plans include working abroad and obtaining an MBA in Finance.

Taniguchi, a Hilo resident and Waiakea High School graduate, is a senior pursuing a BBA in accounting and business administration with minors in Japanese studies and economics along with a certificate in international studies. She studied international business abroad at Rikkyo University in Tokyo, Japan for a year and a half. She is also the UH Hilo Student Association Senator for CoBE and vice president of the Accounting Club. Taniguchi’s future plans include getting her CPA license and working as an auditor.