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Get More Fruits and Vegetables
Manoa’s College of Tropical Agriculture and Human Resources’ Cooperative Extension Office is assisting the launch of the Fruits and Veggies-More Matters initiative. CES will serve as the state program coordinator for the Hawai'i initiative.
“Fruits and Veggies-More Matters is designed to help Americans overcome common everyday barriers to eating fruits and vegetables,” says Hawai‘i Foods for Wellness Project Coordinator Carissa Poon. “These include differing tastes within a family, not knowing how to prepare them or keep them fresh, or simply not liking them.”
The new initiative promotes new daily consumption guidelines implemented by the National Fruit and Vegetable Program, formerly known as the 5 A Day for Better Health Program. Since 1991, the national 5 A Day for Better Health Program has been dedicated to promoting healthy eating through increased consumption of fruits and vegetables. While efforts raised awareness, public health recommendations were not met.