Location: | Papua New Guinea |
Subject: | Advertising |
Length: | 53 minutes |
Format: | DVD; 1/2-inch VHS |
Hue: | Color |
Year Released: | 1996 |
Series: | |
Director: | Chris Hilton |
Producer: | Chris Hilton |
Distributor: | Aspire Films; First Run/Icarus Films; Ronin |
Library Code: | UHM AV/C VIDEOTAPE 13624 |
Description: | In Papua New Guinea, where over three-quarters of the population cannot be reached by regular advertising media, a commercial market is being developed by other means. A theater group travels the remote Highlands regions performing skits to advertise such products as soft drinks, toothpaste and laundry soap. The "walkabout marketing" group is also engaged by the government to bring social service messages such as the dangers of alcoholism. The four actors occasionally face danger when they run into unexpected local conflicts. Their approach is modified in Yaluba Valley when the village council objects to the family planning script. Some dialogue in Tok Pisin (PNG pidgin) or Yaluba with English. |
Record No: | 29 |
Resources: | Distributors's List |
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